Boat Rental Market Insights: Size, Share & Forecast 2032
- Pallavi Garudkar
- Jan 2
- 2 min read

According to Fortune Business Insights the global boat rental market size was valued at USD 23.16 billion in 2024. The market is projected to grow from USD 24.34 billion in 2025 to USD 35.98 billion by 2032, exhibiting a CAGR of 5.7% during the forecast period.
The market has become an active part of the global leisure and tourism industry. Changes in consumer lifestyles and a growing preference for experiences over asset ownership are driving this trend. Renting boats gives individuals and groups access to activities such as sailing, fishing, water sports, and luxury cruising without the financial burdens of ownership, such as purchase costs, maintenance, insurance, and docking fees.
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Market Share Insights
North America accounts for a major share of the market due to extensive inland waterways, strong boating culture, and high tourism activity
Europe holds a substantial share supported by Mediterranean tourism and recreational sailing
Asia Pacific is emerging as a high-growth region owing to rising disposable incomes, tourism development, and marina infrastructure expansion
Rest of the World shows moderate growth through coastal tourism and charter services
Market Drivers
Growth in marine and coastal tourism worldwide
Increasing consumer preference for renting over owning assets
Expansion of the sharing economy and digital booking platforms
Rising disposable income and spending on leisure activities
Increased interest in unique and experiential travel options
Market Segmentation
By Boat Type
Motorboats – Largest market share due to ease of operation and versatility
Sailboats – Popular among leisure and sports enthusiasts
Yachts – Fast-growing premium segment driven by luxury tourism
Rigid-Inflatable Boats and Others – Niche demand for specific activities
By Propulsion Type
Fuel-Powered Boats – Dominant due to established infrastructure
Sailboats – Preferred for traditional and eco-conscious boating
Electric Boats – Emerging segment driven by sustainability trends
By Boat Size
Up to 20 ft – Widely used by casual and first-time users
21–35 ft – Balanced demand for comfort and affordability
Above 35 ft – High-end charter and luxury rentals
By Rental Type
Commercial Charter Rentals – Dominant segment with organized tours
Peer-to-Peer Rentals – Rapidly growing through digital platforms
Subscription-Based Rentals – Emerging model gaining interest
By Application
Fishing – Largest application segment driven by recreational angling
Luxury & Leisure – Strong demand from affluent travelers
Sports & Water Activities – Growing with adventure tourism
Commercial and Corporate Use – Includes events and group bookings
Regional Insights
North America: Strong dominance supported by boating culture and tourism
Europe: Stable growth with focus on leisure sailing and cruises
Asia Pacific: Fastest growth potential driven by tourism investment
Middle East & Latin America: Gradual growth through luxury tourism and charters
Key Companies Profiled:
GetMyBoat (U.S.)
Boatsetter (U.S.)
Click&Boat (France)
Sailo (U.S.)
Zizoo (Austria)
SamBoat (France)
GlobeSailor (France)
Nautal (Spain)
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